Home Staging Now More Important Than Ever
By Gayle Barrett

As the market dips on the inevitable roller coaster ride that real estate is, home staging is a valuable marketing tool for all price points and areas of the county. Homeowners might not be familiar with home staging but Realtor’s should be. You’re not? Where have you been? Home staging is a marketing technique; staging prepares the house so it appeals to the most potential buyers possible.

Why do many Realtor’s think staging is a great idea but don’t implement it? They don’t want to offend their client? They work hard to get the listing and requesting the seller clean and de-clutter is about as far as they want to go. The majority of Realtor’s specialize in real estate not design. As is the case with home stagers, they specialize in staging a home for sale, not real estate contracts and mortgage’s.

However, staging should be part of the overall marketing plan. Staging can be discussed right along with the other strategies to sell the house. The Realtor can remove themselves from the equation, “to get your house ready for the market our home stager will be coming by to meet with you.” Now the Realtor has a third party, someone to gently get the homeowner ready to pack and prepare the house for sale.

Staging also helps the seller to mentally move out, to let go of the house. When homeowners are living in the house, this step is crucial. They have to make the changes necessary to enhance the house for sale. Staging is beneficial for all homes; a million dollar home can be poorly decorated or over the top. The $165,000 home is painted lime green. Both homeowners think their home is wonderful and it is for them, but not potential buyers.

Staging will help the house sell for the best price and in the least amount of time. Staging is beneficial for all parties involved in the selling and buying process. Gayle Barrett has been in the design business for several years. When "flipping houses" staging was part of the selling. It's about setting your house apart from the others,
getting that competitive edge.

You can get that competitive edge wherever you live! http://www.StagedForResale.com offers E-designs. Send us pictures of your home and we will send you advice on staging, room by room. We will also include a floor plan to show furniture placement.